“Fitness is not about being better than someone else; it’s about being better than you used to be.”

– Khloe Kardashian.

Looking to develop an on demand fitness app like Peloton for your business? The Peloton app is a great example to follow if you have any ideas. It’s not surprising that fitness is one of the newest trends in the world, as people are investing more in their health after the pandemic.

Peloton has been a huge success, as have other fitness apps.

These apps have seen a massive increase in popularity in the past few years. According to projections, the number of users will be around 9.76 percent by this year. This figure is expected to rise to 12.21 percent by 2027.

These figures show that the fitness app industry will continue to grow for many more years. Due to this, different business plans to invest in custom fitness app development. Are you also among them? If yes, then you have reached the correct place.

In this blog, we will discuss the steps to develop an on demand fitness app like Peloton. Its features of the Peloton app and monetization strategies tips to help you develop your app.

So, let’s begin.

 

What is a Peloton App?

The Peloton app is a fitness- and wellness-oriented application created by Peloton, a company known for high-quality exercise equipment and online classes. Exercises like cycling, jogging, and strength training are among the many instructor-led workouts available on the app. These classes can be accessed on smartphones, tablets, or smart TVs. Users can exercise at home or on the move.

However, it is vital to know that the fitness mobile app development provides real-time performance tracking, social engagement, and an extensive on-demand class library. It’s the ideal platform for users striving to attain fitness goals and lead healthier lives.

 

Why Must Businesses Invest in Fitness App Development?

 

• Peloton’s global product revenue grew sharply in 2021, from 734 million U.S. Dollars in 2019 to nearly 3.15 billion U.S. Dollars in 2021. Product revenue fell in 2022 to under 2,19 billion U.S. dollars, and then again in 2023, to just over 1,13 billion U.S. dollars
• The Health & Fitness Market is expected to generate revenues of US$4,28bn by 2022.
• The total revenue growth rate is projected to be 10.46% (CAGR from 2022-2027), resulting in an estimated market volume of US$6.73bn.
• The Health and fitness Market is expected to generate revenues of US$3,07bn from in-app purchases (IAPs) by 2022.
• The Health & Fitness app market is expected to generate US$0.12bn of revenue by 2022.
• The advertising revenue for the Health & Fitness Market is expected to reach US$1,09bn by 2022.
• In 2022, the number of downloads for Health & Fitness is expected to reach 3,76bn.
• The average revenue per downloaded file is currently expected to be US$1.14.

Steps to Develop an On Demand Fitness App Like Peloton

Developing a health and fitness application isn’t as hard as it sounds. To create a successful fitness app, you must get assistance from a mobile app development company. You will need to find the right combination of solid architectures, interactive interfaces, and preliminary analysis.

Let’s now explain the steps you should take to develop an on demand fitness app like Peloton.

 

1. Define Your Niche

Fitness app development can take many forms, so you need to narrow down your fitness idea. Each of these apps, whether it’s on-demand workouts or guided meditations, has unique features that impact the entire process to develop an on demand fitness app like Peloton.

Look for a problem that needs to be solved, assess the profitability of the niche, and browse the most popular apps within the niche. You can make the right choice with the aid of these insights.

 

2. Research Competitors and Target Audience

A thorough market study is essential for fitness on demand app development. Analyzing current market trends and your competitors will help you gain a deeper understanding of the key players in the fitness app market, as well as common mistakes and issues. Having a clear idea of your end user is crucial before you start to develop an on demand fitness app like Peloton.

Create detailed personas by analyzing the user base of your competitors, conducting interviews, and identifying their specific problems and interests. Customer insights and competitor data will ensure that your fitness app is targeting the right users with the correct features.

 

3. Find a Reliable App Developers

If you want to develop an on demand fitness app like Peloton, you must hire Android app developers, if you want a fitness app for only Android platform. It is important to choose a tech partner who has experience in similar projects and who shares your vision.

You can hire Peloton fitness app developers on-site, or you can outsource the entire process to a vendor. However, if you outsource to develop an on demand fitness app like Peloton, it brings many advantages and most affordable, high-quality, and fast way to hire.

 

4. Create a Concept and Define Features

Once you’ve got your team onboard, it’s time to take your business concept and turn it into a validated concept. The iPhone app development team can add a new dimension to your analysis of the business and provide you with actionable insights.

Your initial research will be complemented at this stage by the vision and expertise of your development team. Together, you will create and solidify the core features of your app, user personas, and customer journey maps. You can then further refine your value proposition based on the collaboration.

Finally, all the research is summarized in a brief, which includes competitor analysis and audience research. This step also defines the main goals of your solution.

 

5. Design Compelling UI/UX

After the planning stage to develop an on demand fitness app like Peloton, it’s now time to create the look and feel for your digital product. Your UI/UX designer will develop a few different prototypes based on market research and user personas and then test them out with a group of users.

A prototype is an early version of your app’s interface, which has no code but mimics the flow of users of the future solution. The version of the prototype that receives the most positive comments becomes the final draft for your future interface. The final layout screens will be sent to the iOS or Android app development teams.

 

6. Select the Development Approach

Developers choose the best technology stack during this stage to turn your idea into a fully-fledged app. Your tech stack will be based on the maturity of your company, your app requirements, and your cost expectations. The team documents the milestones of the fitness tracking app development process in the following materials.

• Technical design document (TDD): A detailed plan outlining system architecture, business logic, and interfaces. It has all the components required for developers to make a fitness application.
• Product roadmap: a source of shared truth for short- and long-term goals and timelines as well as costs.
• Technical requirements document: This is a detailed description of the system requirements.

 

7. Create and Test an MVP

The first version of your fitness app like Peloton, is a minimum viable product. The MVP is made up of the core features, allowing you to test your hypothesis without having to spend time on all the other features.

During the step to develop yoga workout apps like Peloton, the QA team will validate your MVP to ensure it meets the initial business requirements and is compatible with the technology. Developers will then release your MVP on the Google Play Store and App Store to gather real user feedback.

 

8. Improve and Support your Mobile Fitness App

The MVP is then enhanced with nice-to-have features. The final solution is checked for errors and consistency issues before being released to the audience.

To ensure that your app is successful in the long term, it’s important to regularly maintain and update your product. Supporting your application for a long time will ensure that you are in touch with the latest platform versions, user needs, and competition.

 

Key Features to Develop An On Demand Fitness App Like Peloton

What features will you include when you develop the best fitness or workout app like Peloton? You’ll at least need to include the features necessary to get your MVP running. Decide which features are most important and work on them before you move on to more advanced ones.

We recommend that you include the following MVP features to get your app started.

 

● Sign Up

By signing into their social media accounts—such as those on Facebook, Google, or Instagram—users may start their fitness adventures. Additionally, you may register for an account with a phone number. To do this, the phone number must be entered, and an OTP will take care of the rest.

 

● Personalized Training Sessions

The user’s personal information, such as age, gender, body mass index (BMI), weight, percentage fat, and the user’s goal, is used to create highly customized fitness routines. So, if you want to integrate this feature into your fitness app, then you must hire dedicated developers.

 

● Fitness Routine Videos

Exclusive videos that demonstrate the technique of different exercises, as well as prerequisites and post-requisites for exercise. Also, the intake diet focused on different routines is explained, and the nutritional values of the food are also explained.

This feature has an option for live video, so the trainer can also address any issues raised by the user. It would be more personal. This would help to keep the user motivated and in constant contact with the trainer.

 

● Exclusive Fitness Routine

Different users have different fitness goals. Some desire to grow muscle, some to shed weight, and yet others merely to seem slender. The app can provide customized workouts and focus on a specific goal as per the needs of the user. The app will be more personalized, and facilities like speaking to the exporter will also come with it. For example, a fitness app like Fitbit offers personalized workouts tailored to users’ goals, enhancing engagement, motivation, and tracking capabilities.

 

● Advertisement by the User

The user is not only a customer of the company, but will also advertise it on social media by sharing their goals under the name and logo of the fitness app. Once the goal is achieved, the social media page for the app will tag the user back. This keeps the users motivated and loyal. In addition to being a fantastic feature for the user, it will draw in new followers on social media. Regular appearances on social networks would also ensure that users trust the brand.

 

● Fixed Reminders

Consistency is the key to staying fit, and a customized reminder would help you achieve that. Reminders keep the user on track by reminding them of important things like their workout, water intake, and diet. The user can alter them to suit their requirements and tastes. The prompts are quite helpful. It is vital to know that when you integrate this feature into your app, it will increase the cost to develop an on demand fitness app like Peloton.

 

● Calories Tracker

Fitness schedules can be adjusted according to the needs by keeping track of calories burned. It would not only keep track of calories burned but also calories consumed throughout the day. This is done by recording the food eaten by the user during the day and estimating its caloric content. The smartwatch fitness tracker app will show the net calories burned at the end of each day in their smartwatch. This is very useful to the user.

 

● Gamification and Motivation

Include features that make your app feel like a game. You can offer rewards, points, or scores that users can redeem for real and appealing things. Here are a few great examples. This is a great tool to encourage users to adopt healthy habits.

 

 

Top 5 On Demand Fitness Apps Like Peloton

Fitness Apps	Available Platform	Downloads	Ratings
Fitbit	Android | iOS	50M+	3.9
MyFitnessPal	Android | iOS	100M+	4.0
Strava	Android | iOS	50M+	4.5
Google Fit	Android | iOS	100M+	4.0
Freeletics	Android | iOS	10M+	4.3

 

1. Fitbit

 

Fitbit is one of the best workout apps for fitness that helps individuals improve and monitor their overall well-being. The app seamlessly syncs up with Fitbit wearables such as fitness trackers, smartwatches, and more to collect data about physical activity, sleep patterns, and heart rate. Users can track their progress and set goals. They also receive real-time information on their daily activities and workouts.

 

2. MyFitnessPal

 

MyFitnessPal, a popular app for tracking fitness and nutrition, empowers users to be in control of their health and well-being. It has a simple interface that allows users to track their fitness goals and log their daily meals and exercise routines. This app provides a database of foods, exercises, and other information that can be easily inputted. It helps users to monitor their calorie intake and expenditure.

 

3. Strava

 

Strava is a great app for runners and competition lovers. You can compare your times to others to increase motivation. Users can also share their location in real-time with family and friends. Strava allows you to create group challenges such as the fastest 5-K or the most miles within a certain period. This will keep everyone motivated.

 

4. Google Fit

 

Google Fit is an app for tracking health and fitness that allows users to live healthier lives. It’s compatible with Android and iOS devices thanks to its simple, intuitive interface. It tracks physical activity, including steps, distance, and calories burnt, while also providing real-time tracking of various workouts. You can develop a fitness tracking app like Google Fit that is compatible with many fitness devices and apps, making it simple to combine health data.

 

5. Freeletics

 

Freeletics is among the revolutionary fitness trainer apps that represent a dynamic way to achieve your best physical performance. This innovative platform offers a personalized and immersive fitness experience tailored to your goals and preferences. Freeletics combines cutting-edge technology and expertly designed workouts to empower users to overcome fitness barriers.

 

How to Monetize an On Demand Fitness App Like Peloton?

Profits are important for the survival of a business. Profits can either be withdrawn or reinvested into the business. Determining the income streams for apps like Peloton is therefore crucial.

There are several ways  in which your app can make money when you develop an on demand fitness app like Peloton.

 

1. Add-ons sold on the Platform

Fitness requires proper nutrition to grow the body. Selling vitamin and protein supplements may be a reliable source of income. Supplements are essential for everyone’s fitness regimes. They are also prerequisites to the exercise.

 

2. Advertisement of Partner Brands

The fitness app will become a popular marketplace as engagement increases. This will allow other fitness companies to market their brands in the app, reaching their target audience. The fitness app would also be useful for users, as it would provide them with all the information they need about the fitness industry. The guest company would be able to advertise their products through the app.

 

3. Paid Version Of the App

It would be an excellent way to penetrate the market by offering a free application at first. As users become familiar with the app, they will begin to see its benefits. The premium app will become more personalized and exclusive. The paid app can offer unique features such as personalized training sessions with trainers and nutritionists’ guidance.

 

4. In-App Purchasing Platform

The collaboration with other brands will generate commissions. The app can introduce its products to the market and then sell them on the app. This will be an income source directly from the app.

 

5. Paid Features 

The free app will have everything available to users, but certain premium features will only be available as paid services. This simple model could generate revenue from the free app. This feature, also known as in-app purchasing, is a good option for revenue generation.

Conclusion

Developing an on-demand fitness app is a rewarding venture that caters to the ever-expanding health and wellness market. However, it’s a complex undertaking requiring expertise in design, development, and content creation.

To ensure success and a seamless user experience, it’s highly advisable to hire a company with a proven track record to develop an on demand fitness app like Peloton. Their knowledge and experience will be invaluable in bringing your fitness app idea to life.

 

FAQ

1. How Much Does it Cost to Develop an On Demand Fitness App Like Peloton? 

The cost to develop a fitness app like Peloton typically ranges from $8,000 to $25,000 or more, depending on features, complexity, and platform compatibility.

 

2. How Much Time Does it Take to Develop an On Demand Fitness App Like Peloton?

The time to develop an on demand fitness app like Peloton typically takes 6 to 12 months. This includes planning, design, development, and testing phases. However, the exact duration to develop an on demand fitness app like Peloton can vary based on the complexity of features, team size, and technology used.

 

3. What Are the Types of Fitness Apps?  

Fitness apps come in various types, catering to different health and wellness needs. Some common categories include:

• Workout Apps
• Nutrition Apps
• Yoga and Meditation Apps
• Personal Trainer Apps
• Wearable Device Apps

 

4. What Advanced Features Should be Included in Fitness App?

You should integrate advanced features when you develop an on demand fitness app like Peloton. The advanced features include personalized workout plans, real-time tracking, AI-driven nutrition recommendations, social integration, in-app challenges, body composition analysis, wearable device sync, and access to virtual trainers for a comprehensive and engaging fitness experience.

 

5. What Are the Benefits of Creating an App like Peloton?  

When you develop an on demand fitness app like Peloton, it brings many business opportunities by capitalizing on the growing fitness-tech market. It provides recurring subscription revenue, builds a loyal user base, leverages live and on-demand content, and can expand brand presence through at-home fitness solutions.