We all belong to Technology dependent generation and most of the On Demand App Development solutions have become part and parcel of our lives. A few years back the outing adventure for most of us was household shopping, grocery shopping, or the same shopping events. However, the advent of Technology has hardly left any segment of our day to day lives or routines untouched. The grocery store and app business is booming all around the world. And the credit goes to an increasing user base opting for the online solutions that can make their purchasing convenient. If you dream of having your own online store irrespective of the business scale or size then it is better to start with an online grocery store.
By the end of 2020 the entire business value of online grocery stores or applications is estimated to be around $ 650 billion. Hence there is a higher demand for online grocery stores and in order to start your own platform there is no excellent time than now.
Need For An Online Grocery Store and App
With the emergence of Technology, the entire coin for online shopping has been flipped and it has changed almost everything for the greater good. At present with the comfort of our home we can get almost everything within a few clicks, similarly, the grocery shopping has not been left untouched. The entire credit goes to the e-commerce app Development industry that has made online stores for fulfilling all the requirements. In the big picture it is cost and satime savvy and now the people can save time for some constructive work rather than purchasing groceries and visiting markets. It is unarguably evident that Enterprise Product development as in selling groceries online is the latest trend in the present day scenario.
There is an interesting fact- in the Asia Pacific region online grocery stores were ranked in the fifth position in the year 2016. However the prevalence of online grocery stores is exponentially growing all across the world. It is often said that online grocery business for small/ large businesses or individual players offers them a chance to get to the requirements of the local customer base with their online grocery store or application. Let us follow through the detailed guide and learn how to start your own online grocery store.
Features of Grocery Development Application
Introduction To Online Grocery Store Prerequisites
The online Grocery App Development company is counting on the industry to grow around 30% every year in the major geographic regions. The growth in this business is extremely fast that has made big players like Flipkart, Paytm, Ola already invest in the online grocery business. Most of the grocery stores or applications are based upon franchise models in which it is nothing but centralizing the orders through a common portal and once it is done the orders are schedule delivery men. It may sound a simple idea to manage and execute but it essentially requires an in-depth planning understanding of the same.
IDENTIFY THE COVERAGE AREA FOR TARGET MARKET: Since you are determined to start your online grocery business it is better to think and act like an entrepreneur. It is wise to look deep into the market and detect its opportunities. You can consider the factors like:
- Strategic location for your online grocery store
- Management of store
- Demography of the residential area and people
You have to analyze the perimeter of your online grocery services. For further assistance it is better to hire Grocery Application Development companies having expertise in the same segment.
TECHNOLOGY TO NURTURE THE LEADS: Technology is the best stuff in getting your idea of online grocery stores or applications on the platform. If your platform is not good at Technology then there are higher chances of failing. Make sure to have regular communication with potential leads and customers and nurture them in the right direction. If there are any updates with your platform, try to notify the customers about it.
Read the blog- Features to Develop Grocery application
REGISTER YOUR BUSINESS: As soon as you have chosen the online grocery segment to develop the next step is to register your business. It is followed by taking the necessary permission from the concerned person or authority and proceeding with the tax submission. If you are not aware of any of these dimensions then you can get professional advice from an established registered consultant.
CHOOSE THE DELIVERY MODELS: More than 75% of online shoppers prefer home delivery, on the contrary less than 40% use click and collect method. The online grocery business is entirely dependent on the home delivery hence it is a matter of greater concern. It is important to figure out the delivery model for your application or online store.
INVENTORY: When you have reached a stage where the legal proceedings have been done and your platform is successfully registered now is the time to focus on arranging the inventory. If you have hired any Grocery App Development company then possibly you may get assistance from them. It can be done in two possible ways- you can either stock up the items or browse products with the local store owners or local grocery platforms initially. Or, tie-up with the same platforms for limited time periods. The best way to get into the business is to make a grocery lists of deliverables and arrange them.
Important Features To Look Into Grocery Store
Across all the eCommerce platforms or services we all judge the product with its appearance or how it is displayed. If your virtual Store or application lacks elegant appearance or visuals then it would be impossible to convince the customers. When it comes to groceries, most of the people are picky. Hence, try to consider hiring a Grocery Mobile app development company that can resolve your issues. The same platform will help you understand the features required selling the groceries online and you can create an amazing product out of it. While creating an online grocery store application is extremely important to create a product that is accessible to everyone.
For instance, anyone ranging from highly educated to barely educated can have a requirement to purchase online groceries. You have to make sure of the universal audience base and create a product accordingly. A quick reference features for the well-performing online grocery store applications are mentioned-below:
PAYMENT GATEWAY: Integrates secure and reliable payment gateways that are accessible to everyone. For example kids to older ones. Make sure the application has a secure and quick payment mode.
PRODUCT MANAGEMENT: Product management tools in grocery applications are highly significant to manage customers. It also ensures the quality of the available products.
MONITORING DIGITAL PERFORMANCE: This feature will help you analyze and understand the online presence of your platform.
DISCOUNTS: Try to provide weekly or monthly discounts and offers to your customers so that they can find it welcoming and engaging.
COURIER TRACKING: This feature is beneficial for the customers and it will help them track the order groceries.
ORDER MANAGEMENT TOOLS: Under this portal you can provide a number of options that will help the delivery person as well as the customer to manage their order. Enterprise Product development can take care of the store management tools from the customer as well as the admin level.
LOGISTICS MANAGEMENT: This portal will be helpful for the delivery men as well as the logistics involved in the process.
Other than the aforementioned features there are various paramount factors to be considered for the online grocery delivery systems. it is not entirely compulsory to include these features in your solution however they are the determining features that can play a crucial role in the success of your application.
- Real-time analytics
- Deals and rewards
- Push notification
- Product review
- GPS tracking
Once you have created the grocery on demand IT Solutions now is the time to focus on its marketing and sales. When it comes to grocery business The limited marginal profit is the biggest challenge to address. For a successful online grocery application, you have to take care of some essentials like-
SEARCH ENGINE OPTIMISATION: SEO is a highly used digital marketing strategy that helps to promote an online store or business virtually. Your online business can be a long term investment and so is SEO. It will also help you optimize the web page ranking or application ranking of your product.
SOCIAL MEDIA PROMOTION: True integrating the social media promotion strategies you will be able to utilize the channels for your online grocery store application. It is an absolute way to target potential customers or address them whenever required. All you have to do is find the target market and create a requirement for your product. In order to ensure the success of your online store interacting or engaging with the customers is useful. The platforms offering on demand IT Solutions in grocery business help to leverage the business value of the application or store.
PUSH MARKETING: We all know how WhatsApp, email, push notification, and SMS marketing works. These are the popular channels that can be used for implementing push marketing strategies. In order to lure the potential leads or customers you can emphasize push marketing strategies for your online grocery store or application.
Advantages Of An Online Grocery Store
Just like every other B2C E-Commerce platform, an online grocery store for the application also has registered vendors and customers. The only difference is the topography and time. Also have to enter zip code, location, or it is automatically detected through the GPS. A large number of Mobile app development company are changing the dynamics of online grocery stores or application functioning. There are a number of benefits of having an online grocery store. They are categorized for the customers, vendors, as well as the admins.
Read the blog- Cost and Feature of Grocery app development
1) Online grocery shopping apps helps to save a lot of time in case the users have to invest particularly visiting the grocery store and search and roam around to search for the required items.
2) Online grocery shopping follows a simple structure and a micro process ie- select, add to cart, pay, and get your items at the doorstep
3) The ultimate gist of purchasing groceries online is that you can enjoy the delivery at your doorstep in the shortest time. Also, you can compare the products available and pay a general amount for the same.
4) Online grocery applications for stores offer various discounts to the new as well as existing customers.
1) Offering the online grocery shopping services the admin gets a number of advantages. They get the opportunity to monetize the entire hike. The On Demand App Development solutions in the grocery business have become one of the greatest success stories in The E-Commerce sector at present.
2) The store owners or admin decides the percentage of commission or discount to be paid by the third-party vendors.
3) No matter the ups or downs, particular share other than the profit or loss is secure for the admins
4) The entire idea of online grocery applications or stores is booming all around. Given a number of entrepreneurs are turning towards the concept of creating their online grocery stores in the same segment. Whenever the customers get the liberty to choose the desired products then they are most likely to be engaged with the platform. If your platform is capable of providing that freedom to the customers then you can count the enormous success of your online grocery store
If you are planning to start an online grocery Application Development chain for your online store or application but have not started yet, go through the prime factors mentioned above. The requirement of app for groceries is increasing every passing day and it is high time to initiate such a platform. If you are a newbie, it is advised to start a user-friendly application at first and with the success of it you can invest more time and effort to make it feature-rich. This step will help you save a lot of effort and time and you can create a successful online grocery store and application.