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Quote: “The future of shopping isn’t about malls; it’s about the web.” Virginia Postrel (Author & Journalist):

What if you could bring a revolution to the online shopping market and change the way customers shop? Enter the world of shopping apps where convenience meets cutting-edge technology to provide a seamless user experience. You can do this by investing in shopping app development.

Demand for online shopping continues to rise, and there is no sign of going down. As per my study, today, there are over 2.14 billion internet shoppers, a huge rise from just a few years ago. Since there are currently 7.9 billion individuals, 27% of all living people are digital consumers. This depicts how investing in online shopping app development solutions can give you a lucrative business opportunity to capitalize on the e-commerce boom.

This blog aims to provide entrepreneurs with additional relevant information on how to build an online shopping app like Macy’s.

Quick Summary: Learn how to build an online shopping app like Macy’s. The blog will also explore a successful shopping app’s features, cost, and tech stack. Furthermore, it will make you understand how investment in online shopping app development can benefit your business.

What is Macy’s – an Online Shopping App?

Macy’s is an online shopping platform that allows users to browse and purchase their selected products anywhere and anytime. The app features a range of products, including accessories, clothes, home appliances, cosmetics products, and many more.

With the app, users can browse the latest collections, receive personalized recommendations, and can also enjoy exclusive deals and discounts. Besides the standard shopping features, Macy’s boasts several helpful functionalities.

Users can create lists to organize their shopping needs, use a style board to curate outfits and get feedback from friends. If we talk in one sentence, Macy’s is an online stop shop that conveniently manages all its experiences and shopping from mobile.

Future Prediction of Online Shopping

The growing demand for new e-commerce technology is closely associated with the growing popularity of online retail. The ease of making purchases online has greatly expanded. As a result, between 2022 and 2027, the worldwide eCommerce market is predicted to expand by almost $13 trillion.

The following graph will help you understand to what extent online shopping will go.

Revenue of the e-commerce industry in the U.S. 2019-2029

(in billion U.S. dollars)

Source: Statista

The E-commerce market in the United States was anticipated to experience a cumulative increase in revenue of 8 billion U.S. dollars (+53.79 percent) between 2024 and 2029.
The indicator is anticipated to reach 9 trillion U.S. dollars and, as a result, a new high in 2029, following the tenth consecutive year of growth.

Top 5 Online Shopping Apps

If you want to create shopping app for your e-Commerce business, you are advised to study your competitors. This will help you understand what you need to offer and analyze the competition level to work accordingly. Here is a list of top online shopping apps with their downloads to help you understand the landscape.

Apps	Available Platforms	Ratings	Downloads
Amazon	Android \| iOS	4.0	50Cr+
AJIO	Android \| iOS	4.3	10Cr+
Letgo	Android \| iOS	3.5	10Cr+
ETSY	Android \| iOS	4.4	5C
Target	Android \| iOS	4.6	10L+

1. Amazon

No doubt, Amazon is the king of online shopping. It boasts the widest selection of products, from household essentials to apparel, electronics, clothes, and groceries. Its prime membership program provides users with free day-to-day shopping and exclusive deals. With a one-stop shop for consumers, you can build app like Amazon.

2. AJIO

It’s the best option for trendy fashion apparel and accessories. AJIO owns Reliance Retail, which offers a curated selection of brands from across the world, including its private label. To build an app like AJIO, focus on good quality products and a user-friendly shopping experience.

3. Letgo

It’s a mobile marketplace application that allows users to sell and use items locally. The app makes it easy to sell nearly anything, including accessories, electronics, books, clothes, cars, musical instruments, household items, and more. You can build an online marketplace apps like Letgo with the guidance of an online shopping app development company.

4. ETSY

Etsy is another online shopping platform offering unique, handcrafted items and vintage treasures. Millions of sellers offer products ranging from clothing and jewelry to art and home decor, making Etsy an excellent platform for finding one-of-a-kind pieces. To develop marketplace apps like ETSY, ensure to integrate all of its feature into your app.

5. Catch

It’s an Australian online application that offers discounts and deals on a variety of products, from electronics and fashion to beauty and homeware. To build a shopping app like Catch, ensure flash deals and frequent sales, which make your app a great place to find bargains.

How Do Online Shopping Apps Work?

Do you know how shopping apps work? If you build an online shopping app like Macy’s, you must know how it works. It will help you understand what things you must consider for a successful ecommerce app development solutions. So, if you are not familiar with this, consider the following work process for a shopping app.

Users explore a range of products through categories, personalized recommendations, or search functions.
After they select their favorite product, including color, quality, size, and they add them to their virtual shopping cart
Users can review their cart content, including prices and other applicable taxes, and then proceed to checkout.
Numerous stores allow guest checkout; however, creating an account can streamline future purchases and store users’ preferences.
Users choose their preferred shipping methods, from slower and cheaper to faster but more expensive.
After they enter their secure payment information, like credit card details or digital wallet login
Once the payment is processed, users will receive a confirmation of their order with a tracking number.
Now, users log in to their accounts to track their order progress and receive notifications when the product ships or arrives.
Shopping apps have clever policies for exchanges and returns that allow users to return if they do not like the product within a specific timeframe.

5 Benefits of Developing Online Shopping Apps

If you are operating an e-commerce business and do not have a mobile app for this, then you are missing out on a major demographic of cutsoemr that prefer mobile shopping. No matter what you are selling, clothes, cosmetics, electronics, or anything else, you can benefit from a mobile application for business. If you are curious to know more, then read the following benefits:

1. Brand Recognition

Mobile applications are a constant presence on users’ mobile phones. Whenever they open their phone and see your app logo, they will be reminded of your brand. If in the future they need anything to buy, then they will be more likely to choose it for convenience with your app.

2. Better Efficiency

Online shopping platforms enable customers to shop more conveniently. However, it also increases your business’s and its team’s operational efficiency. By developing a highly optimized shopping application with a user-friendly interface and robust features, you can enhance your sales and streamline the customer experience.

3. Cost-effective Marketing and Promotions

If you want cost-effective marketing for your business, then in-app promotions and targeted push notifications are the best options. They are cheaper than traditional advertising methods. If you develop a shopping app like Target, it will allow you to reach an engaged audience with laser focus, maximizing the ROI.

4. Improved Customer Loyalty

Online shopping applications help improve customers’ loyalty by providing them with a more personalized shopping experience. You can use data and analytics to tailor customer-specific promotions, product recommendations, and offers, which leads to increased customer satisfaction and retention.

5. Competitive Advantage

Mobile sales won’t be going last forever. If you create an online shopping app like Macy’s, you can set yourself apart in the crowded online market. It shows your commitment to customer convenience and innovation, making you a more attractive option to tech-savvy consumers.

Dev Technosys exceeded our expectations when building our shopping app. Their team was professional, responsive, and innovative, delivering a seamless, user-friendly app. We saw a significant increase in user engagement and sales. I highly recommend Dev Technosys for high-quality app development services.

-John Williams

7 Key Steps to Build an Online Shopping App Like Macy’s

Now, let’s discuss the most important topic of the blog- how to build an online shopping app like Macy’s. Well, some find it a straightforward process, while others feel it is quite challenging; all depend on their requirements. However, if you do not know anything about the shopping app development process, consider the step-by-step guide.

1. Conduct Market Research

It’s the first and foremost step to build an online shopping app like Macy’s. Its main purpose is to understand the target audience and competitive landscape. Here, you need to know what the target customers expect from your offering that they did not find in existing apps. Also, study your competitors to understand their strategies. Moreover, you must research the latest e-commerce trends and user behavior patterns so that you can develop your app accordingly.

2. Choose the Best Tech Stack

Your app’s performance, maintenance, and scalability depend on what tech stack you use for its development. Hence, you must consider the most suited technology stack for a scalable and robust app. If you are not a pro in choosing the tech stack, you can get assistance from an iPhone or Android app development company with vast knowledge about front-end and back-end technologies.

3. Craft an Intuitive UI/UX

Your shopping app’s user interface and user experience are significant. Macy’s app strives for an intuitive and clean design that allows users to conveniently browse products, add items to cars, filter, and complete their purchases. Similarly, you must ensure your app provides a visually appealing and user-friendly experience. It’s highly recommended that you prioritize features like good-quality product images, efficient search filters, and detailed descriptions.

4. Develop the App

Now, with a clear vision and selected tech stack, online shopping app development begins. This involves coding the application’s functionalities and features, such as product listing, shopping cart, filter options, payment gateway, and user account. At this phase, collaboration with the Android or iPhone app development company is significant, ensuring your app runs efficiently and smoothly. You can start with a minimum viable product (MVP) and gradually add additional features if required.

5. Testing and Quality Assurance

As you launch one of the best shopping apps, ensure every part of your app performs well. So, with the help of an ecommerce web development company, you have to conduct various testing, including user acceptance testing, unit testing, performance testing, and functional testing, to identify and fix bugs before its deployment. Also, collect feedback from the developer to ensure a flawless user experience across various devices and operating systems.

6. Launching and Marketing

Now, it’s gone time! Build a pre-launch buzz on relevant online communities and social media. You are advised to leverage influencer marketing and targeted advertising to reach your audience. Moreover, app store optimization can be your secret weapon for discoverability. You can optimize your app store listing with captivating screenshots, relevant keywords, and a compelling app description, improving search ranking.

7. Provide Continuous Support and Upgrades

You are not free with your app deployment. You must collect user feedback and app analytics data to identify the areas where more improvements are needed. You can hire dedicated developers to regularly update your shopping app by adding bug fixes, new features, and security patches. You can also offer excellent customer support to address their queries and maintain a positive brand image.

10 Must-have Features of Online Shopping Apps

A successful shopping app goes beyond just displaying products. Build online marketplace that must offer a convenient, smooth, and engaging user experience. If you also want to know about unique features that can help you develop a winning shopping app, look here:

Features	Descriptions
Seamless Login/registration	Make the app login or registration process simple with options like guest checkout or social media logins.
Wishlist and Saved Items	Build an online shopping app like Macy’s that allow users to save their favorite items for later or share them with friends.
Detailed Product Pages	Clear product descriptions, high-quality images, size chargers, and customer reviews are significant for informed purchases.
Secure and Flexible Payment Options	Ensure the integration of a secure payment gateway with different options like digital wallets, credit cards, and cash on delivery.
Simplified Returns and Refunds	Create an app that provides clear instructions and a smooth return process for user confidence.
Live Chat Support	Ensure your shopping app offers real-time assistance to answer all the queries, providing a seamless user experience.
In-stores Features	Show new store locations, allow for click-and-collect options, or integrate store inventory checks.
Push Notification	Your app must send targeted notifications about new arrivals, order updates, and sales.
Visual Search	It enables users to find similar products by taking pictures or uploading images.
Personalized Recommendations	Build an online shopping app like Macy’s that suggests relevant products based on browsing history and purchase patterns.

Cost Analysis to Build an Online Shopping App Like Macy’s

Investing in a custom online shopping app development is a smart move for your business. However, more than a thought of investment is needed; you must know all the information associated with custom ecommerce app development.

Cost is one of the major things that you can not skip. So, what can be the cost to build an app like Macy’s? Well, on average, the mobile app development cost can be around $9000 to $30000 depending on your requirements. You must also know that if your project has some complexity, then the cost can fluctuate, as mentioned in the table below:

Online shopping App Development	Estimated Cost	Time Frame
Simple Online Shopping App Development	$8000 – $15000	3 to 6 Months
Medium-Complex Online Shopping App Development	$15000 – $23000	6 to 9 Months
High-Complex Online Shopping App Development	$30000+	10+ Months

Different Types of Shopping Apps

Different types of online shopping applications can help you offer a dynamic and seamless user experience. Here is a brief explanation of four different types of online shopping apps you must know about:

1. App Giving Deals on the Product

These shopping apps help customers find the best local deals near their location to purchase different products. Such applications use multiple apps and brands to offer the best price and save customers money. It’s one of the fines ways to make a shopping app for those who love shopping but also want to save money using discounts.

2. Huge Marketplace

Amazon is one of the best examples of a huge marketplace. Businesses need to succeed here to reach niche customers. After developing a competitive online shopping app, you must stand out. Developing shopping apps is significant, but so is expanding your presence in big online marketplaces to increase your brand’s reach.

3. Live Video Shopping Apps

The app allows customers to shop via live-streaming videos. With these apps, customer engagement and experience grow gradually, increasing brand exposure, understanding, and more. As per the live video shopping app development company, if you develop online store apps with live video shopping app development, your customers’ purchasing experience can be improved.

4. Social Sharing Apps

Social shopping apps offer many perks, such as individualized experience. Developing social shopping applications can promote customer engagement, conversion rate, loyalty, and more. They are considered as interesting and scalable to improve the user’s experience to a great extent.

Tech Stack for Online Shopping App Development

The tech stack used to build an online shopping app like Macy’s depends on your project’s requirements and the features you want to insert. Here, we have compiled a list of significant stack components that will be helpful to make a million dollar with eCommerce marketplace:

Component	Technologies
Frontend	React Native, Flutter, Swift, Kotlin
Backend	Node.js, Java (Spring Boot) Python (Django/Flask)
API Integration	GraphQL, RESTful APIs, SOAP
Database	SQLite, PostgreSQL,MySQL, MongoDB, Firebase
Analytics	Google Analytics, Firebase Analytics
Authentication	OAuth, JWT
Push Notifications	Apple Push Notification Service, Firebase Cloud Messaging
Version Control	Git, GitHub, Bitbucket
Deployment	Apple App Store, Google Play Store, TestFlight, Firebase App Distribution

Wrapping Up!

This blog has figured out how shopping apps are reshaping the retail landscape and providing entrepreneurs with an excellent opportunity to participate in this e-commerce revolution. With a wider range of products and user-friendly products, shopping applications provide a convenient and seamless shopping experience for users. If you also want to tap into the growing demand for online shopping and position yourself to success in the digital retail, build an online shopping app like Macy’s.

If you need any help, it would be better for you to consult an online marketplace development company. Dev Technosys is an online marketplace development company that can help you to bring your online shopping idea to life, ensuring meeting all your business goals.

Frequently Asked Questions

1. How Much Does It Cost to Build an Online Shopping App Like Macy’s?

If you want to make an online shopping app like Macy’s, it may cost around $9000 to $30000. Remember, the Macy’s app development cost can be changed based on its required features, design, and other factors.

2. How Long Does It Take to Build an Online Shopping App Like Macy’s?

Building an online shopping app like Macy’s will take 3 to 7 months. The time can fluctuate based on its level of complexity, as it requires more effort and time.

3. How Much Does It Cost To Maintain Online Shopping Apps?

To keep a shopping app competitive, you need to keep it maintained. For this, you have to spend 15 to 20% of its overall development cost based on its’ update requirements.

4. How Can I Ensure My Shopping App Is Secure?

The mobile app development companies across the world have stated some ways through which you can ensure your app’s security with the following strategies: